SOCIAL MEDIA
Tip: Start with a simple image or video post and track how many clicks and follows you get, before moving into the more complex and expensive formats, like a multi-image carousel or canvas ad.
READY -TO-USE
HOMEOWNER ASSETS
FACEBOOK | AD CAMPAIGN
Static Ad: H1
- Suggested Use: Paid Ad
- Suggested Copy: We’ve teamed up with Swyfft to bring you a SMART home insurance policy. Using LIDAR technology and thousands of data points, we can craft a policy specific to your home. Meaning you only pay for the coverage you need. Contact us at [insert agency details] to get a quote today. It only takes seconds.
- Dimensions: 1200 x 628
FACEBOOK | SOCIAL POST
STATIC AD: H2
- Suggested Use: Free Post
- Suggested Copy: Buying a home…you search, save, pre-qualify, and finally close. It’s time-consuming and exhausting. So, leave the insurance to us. Together with Swyfft, we’ll provide you a home insurance policy in minutes. Contact us at [insert agent details] to get started.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H3
- Suggested Use: Free Post
- Suggested Copy: We live in a high tech world. So why is buying home insurance still so old school? Time to switch to Swyfft. We use LIDAR technology and thousands of data points to develop a policy specific to you and your home. That way, you only pay for the coverage you need. Contact us at [insert agency details] to get a quote today. It only takes seconds.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
static ad: H4
- Suggested Use: Free Post
- Suggested Copy: If you’re a new homeowner, picking out the perfect living room set probably sounds way more fun than shopping for insurance. So leave that part to us! Together with Swyfft, we’ll find a policy that fits your needs perfectly. Contact us at [insert agent details]
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H5
- Suggested Use: Free Post
- Suggested Copy: Not all home insurance policies are created equal. Make sure yours is strong enough to withstand multiple storms. We partner with Swyfft for their financial strength and highly rated insurance coverage. Want peace of mind that your home is protected? Contact us today at [insert agent details].
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
video 1
- Suggested Use: Free Post
- Suggested Copy: If your home has been damaged by a recent storm, you know having good home insurance is a necessity. Responsive, fast, and excellent service has homeowners highly recommending Swyfft. We do too. Contact us today for a quote. [insert agent details]
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
static ad: H7
- Suggested Use: Free Post
- Suggested Copy: Swyfft Customers, here’s what you need to know before, during and after the storm. You can file a claim and get help with repairs here: www.swyfft.com/claimscenter.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H8
- Suggested Use: Free Post
- Suggested Copy: Swyfft Policyholders: Be ready. If you experience storm damage, know how to report it. Filing a claim online is easy: www.swyfft.com/claimscenter.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
static ad: H9
- Suggested Use: Free Post
- Suggested Copy: Swyfft Policyholders: Prepare for the storm now. Reporting a claim online is easy. Learn how: www.swyfft.com/claimscenter.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H10
- Suggested Use: Free Post
- Suggested Copy: One power surge can destroy every electronic in your home, costing you thousands of dollars. Visit our partner Swyfft’s Homeowners Equipment Breakdown Microsite to experience a power surge firsthand and learn helpful tips to minimize loss.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H11
- Suggested Use: Free Post
- Suggested Copy: Today’s modern home is loaded with systems and equipment that can be expensive to fix when they break. The right insurance could save you thousands and costs about $50 a year. Contact us for a quote at [insert your agency’s contact information].
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: H12
- Suggested Use: Free Post
- Suggested Copy: At [insert agent details] we want you to stay educated on new risks to prepare for and prevent devastating equipment breakdown. Explore new loss examples on our partner Swyfft’s Homeowners Equipment Breakdown site.
- Dimensions: 940 x 788
NEW!
Share these power outage survival tips with your customers on social media using our latest cobranded post.
STATIC AD: H13
- Suggested Use: Free Post
- Suggested Copy: BOOM! There goes the power. Here are 10 simple things you can do now to make those hours, maybe days, more bearable: https://blog.swyfft.com/how-to-survive-72-hours-without-electricity-10-tips/.
- Dimensions: 940 x 788
NEW!
Share the benefits of participating in our Direct Repair Deductible Savings Program.
STATIC AD: H14
- Suggested Use: Free Post
- Suggested Copy: Policyholders who participate in Swyfft’s Direct Repair Deductible Savings Program enjoy a number of benefits including 10% off their non-wind deductible. Reach out to us to learn more at [insert your agency’s contact information].
- Dimensions: 940 x 788
NEW!
Help educate your customers on the benefits of using our Direct Repair Network
STATIC AD: H15
- Suggested Use: Free Post
- Suggested Copy: When your home is damaged, you need it repaired right away, by a professional you can trust. Swyfft policyholders are immediately connected to a network of 3,000+ prequalified, Direct Repair Pros. All work is backed by a 3-year guarantee. Together with Swyfft, we’ve got you covered should you have a claim. Reach out to us at [insert your agency’s contact information] to learn more.
- Dimensions: 940 x 788
FACEBOOK | WEBSITE | LANDING PAGE
VIDEO 2
- Suggested Use: Free Post or Embed into Your Website or on a Landing Page
- Suggested Copy: Today’s modern home is loaded with systems and equipment that can be expensive to fix when they break. The right insurance could save you thousands and costs about $50 a year. Contact us for a quote at [insert your agency’s contact information].
- Dimensions: Responsive
READY -TO-USE
COMMERCIAL ASSETS
FACEBOOK | SOCIAL POST
Static Ad: C1
- Suggested Use: Free Post
- Suggested Copy: Swimming pools, gyms, clubhouses and management offices: Apartment and condo associations need solid insurance coverage to protect against property damage and liability claims. We can help. Contact us today at [insert agency details]
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: C2
- Suggested Use: Free Post
- Suggested Copy: Everyone loves a pool party. But the party’s over if your HOA doesn’t have the right insurance to cover it and other shared structures. You and your neighbors could be hit with expensive assessments. Together with Swyfft, we’ve got you covered.
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: C3
- Suggested Use: Free Post
- Suggested Copy: When catastrophe strikes, homeowners’ associations need commercial insurance for common areas not covered by unit owners’ insurance. We can help. Contact us today at [insert agency details].
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
Static Ad: C4
- Suggested Use: Free Post
- Suggested Copy: Not all commercial insurance policies are created equal. Make sure yours is strong enough to withstand multiple storms. We partner with Swyfft for their financial strength and highly rated insurance coverage for HOA’s, COA’s, and Commercial Property Owners. Want peace of mind that your investment is protected? Contact us today at [insert agent details].
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: C5
- Suggested Use: Free Post
- Suggested Copy: You’re there for your tenants when things break. But who’s there for you? If you own managed retail buildings and shopping centers, you need solid commercial insurance to protect you and your properties. Together with Swyfft, we’ve got you covered. Contact us for a quote. [insert agent details]
- Dimensions: 940 x 788
FACEBOOK | SOCIAL POST
STATIC AD: C6
- Suggested Use: Free Post
- Suggested Copy: Your tenants come and go, but your Commercial Insurance shouldn’t. Make sure your Apartment Buildings are anchored with solid coverage from Swyfft. We can help. Contact us today at [insert agency details].
- Dimensions: 940 x 788
SOCIAL MEDIA GUIDE
BEST TIMES TO POST
Tuesday, Wednesday or Thursday between 9am and 2pm EST
- Wednesday between 8am – 10am and Noon EST
- Thursday at 9am and between 1-2pm EST
- Friday at 9am EST
- Monday or Thursday between 9am – 4pm EST
- Emphasis on 11am – 1pm EST window
- Lunchtime (11am – 1pm)
- Evenings (7-9pm)
TIP 01
Choose and stick to the best platform.
TIP 02
Set attainable, specific goals.
TIP 03
Always be learning.
New! A tailored digest of content, available 24/7, and delivered to your inbox every other month.
We’ve created blog posts consisting of easy and informative reads for you to share via social media, email or web. Providing a fast way to expand your reach amongst your audience – while also helping to educate existing and potential customers.
SWYFFT BLOG
HERE’S HOW IT WORKS
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1. Choose a post from our Blog
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2. Select the platform(s) you’d like to share it on
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3. Post It. That’s It.
FACTS AND STATS
DID YOU KNOW?
• Users: 2.2 billion
• Audience: Generation X and millennials
• Industry impact: B2C
• Best for: Brand awareness; advertising
• Users: 645 million
• Audience: Baby boomers, Generation X, and millennials
• Industry impact: B2B
• Best for: B2B relationships, business development,and employment marketing
• Users: 335 billion
• Audience: Primarily millennials
• Industry impact: B2B and B2C
• Best for: Public relations; customer service
• Users: One billion
• Audience: Primarily millennials although more people are familiarizing themselves
• Industry impact: B2C
• Best for: Natural-looking media, behind-the-scenes, and user-generated content; advertising
EXPLORE THE NEXT SECTION
Explore our Digital Advertising Section with even more ready to use downloadable assets at your fingertips.